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商品編號： 9-915-004 出版日期： 2014/09/13 作者姓名： Edelman, Benjamin;Eisenmann, Thomas R. 商品類別： Other 商品規格： 24p 再版日期： 2017/06/01 地域： 產業： 個案年度： 2014 -
商品敘述：
Describes Google''s history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google''s recent strategic initiatives and the threats they pose to selected competitors. Asks what Google should do next.
涵蓋領域：
Business history;Business models;Organizational structure and design;Organizational culture;Innovation;Web-based technologies
相關資料：
, (9-915-011), 29p, by Benjamin Edelman, Thomas R. Eisenmann;, (9-915-017), 23p, by Benjamin Edelman
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